Social Media Specialist

Our marketing team shapes how we connect with diverse audiences through impactful, high-quality social media content that drives engagement and empowers success.As a full-time, onsite Social Media Specialist, you will have the opportunity to develop, execute, and manage the organic social media strategy for several of our verticals. Bonus points if you've sourced, negotiated with, and built relationships with niche, micro, and macro influencers.Responsibilities include (but are not limited to):Brainstorming content ideas for Instagram, TikTok, YouTube, LinkedIn, Facebook, and XPlanning content calendars for all social media channels at least 1 month aheadCreating unique and engaging written and video content and graphicsScheduling and posting contentMonitoring social media channelsResponding to comments and messages on UWorld channels, and liking, following, and commenting on other relevant social media postsCompiling and reporting social media metricsIdentifying, researching, and contacting relevant influencers who align with vertical goalsAnalyzing trends and best practices as social media channels evolveManage social media presence at conferences or other UWorld or industry eventsPreferred (and bonus points):Knowledge of Sprout Social and CanvaExperience with influencer marketingSEO knowledge and the connection with social mediaAbility to travel up to 25% of the timeRequirementsRequirements:Bachelor's degree in marketing, business, communications, or related field3+ ye...